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I'm Claudia Lazaneo
An entrepreneur with unshakable optimist with passion to help YOUR business, achieve the goals and success it was always meant to...

Augmented reality app development is a game-changer

Augmented reality apps are changing the way we see the world and how we interact with it. Apps such as Pokemon Go, Snapchat filters, or Tik-Tok effects pave the way for a new interaction between users and create a new globalized community where boundaries have no limits.

These new features give the user the appearance that virtual objects are co-existing with them in the physical world. Augmented reality was frequently used in gaming but photo apps have taken advantage of this phenomenon and they are making the possibilities wider for all age groups.

Recent studies have shown that there are 1.96 billion AR users all around the world and predict this number may double over the next few years. Big companies and mobile development enterprises need to integrate these new features into their services to give a competitive edge into their field.

“Augmented reality is the frontier to engage with customers and make user’s experience more interactive”

Covid-19 pandemic has made people use technology as a priority to interact with family and friends and new businesses had to use this element to keep their business going. For example, travel industries have taken a toll during the lockdown, but new companies used this time to transport beautiful locations into everyone’s homes. One company that has made this possible is Mobibiz.

AR has the possibility of showcasing hotels in a new, different way, AR can immerse guests in customer experiences with 3D views of rooms and 360-degree visuals of their locations. Museums all over the world can provide highly interactive ways to learn more about the culture of the country and the history they preserve. Touristic spots can partner up with city transport companies to lead travelers interactively as tour guides. Endless possibilities to make the life of users easy and accessible.

AR has a significant role in our daily life, in a fast-paced world we need to adapt to the new changes and lead the way to innovate the market. AR has just made it possible to be closer to family, friends and for companies to understand their customers better. This new wave has opened the gates for new possibilities to immerse ourselves in the future and keep striving forward to better our reality.

At Vinnove we are very excited for this new wave in technology. This new opportunity to demonstrate our abilities and innovation. To bring forward creativity ad hard work into the mix and help startup business build their empire. There are no limits to what you can dream and we at Vinnove, want to help you make your dreams come true.

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